Hi, I’m Sam Herscher—a designer, art director, and creative problem-solver with over 8 years of experience bringing brands to life across web, print, and digital. I started out in web design, but over the years my work has grown to include everything from full rebrands and packaging design to leading cross-functional creative teams.

I’ve had the chance to work with clients across industries—tech, fashion, nonprofit, healthcare—you name it. I even got to collaborate with GCI Health on healthcare campaigns where balancing creativity with compliance was key. I’m at my best when I’m building clean, thoughtful visuals that are both strategic and expressive.

Whether I’m redesigning a website, creating a brand system from scratch, or helping guide younger designers, I care a lot about the process and the people. I’m looking to join a team where ideas are valued, where the work has purpose, and where great design is more than just how it looks—it’s how it feels.