Novo Nordisk
Healthcare Platform Redesign

As a production designer, I helped redesign Novo Nordisk USA’s digital platforms for patients, healthcare professionals, and internal teams.

My work focused on reusable interface components, clearer navigation, and consistent page layouts. I collaborated with developers, compliance specialists, and business stakeholders to align the experience with Novo Nordisk’s brand and healthcare requirements.

Project outcomes
• 35% reduction in task completion time
• Improved adoption and faster onboarding
• Alignment with healthcare compliance requirements

Role: Production Designer · Scope: UX/UI design & CMS development
Tools: Figma, Adobe XD, Jira, InVision · Dates: Oct 2021–Jul 2024

The Challenge

Complex workflows and inconsistent interfaces made the platforms harder to use and maintain. The challenge was to simplify key tasks across departments while respecting healthcare privacy and compliance requirements.

The Solution

I designed modular layouts, navigation patterns, and task-focused interfaces for a CMS-driven system. Reusable components supported timelines, appointment management, and internal workflows.

Working with development, legal, and internal teams, I prepared designs for handoff and kept the experience consistent with Novo Nordisk’s global brand standards.

UI Highlights

Selected screens show how the system brings clear navigation, flexible content, and a consistent visual hierarchy to complex healthcare information.

Global Navigation

A full-screen menu groups key destinations for patients, healthcare professionals, and business audiences. Clear categories and strong contrast help users find the right information.

Disease Area Page

Editorial imagery and direct messaging introduce Alzheimer’s disease with clarity and empathy. The layout gives users a clear starting point for exploring condition-specific content.

Condition Detail

A reusable template organizes detailed medical information into readable sections. Clear hierarchy, generous spacing, and responsive layouts support browsing across screen sizes.

Design Takeaway

This project reinforced the value of a consistent design system in healthcare. Reusable components and clear typography help teams manage complex content while giving users a more coherent experience.

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